Ground-Up Social is a San Diego social media marketing agency that helps contractors, builders, and home service professionals turn social media into a powerful portfolio.
We showcase your work, build trust, and bring you clients who are ready to say yes.
Credibility. Visibility. Consistency.
Credibility. Visibility. Consistency.
Our Services
At Ground-Up Social, we specialize in social media marketing for San Diego contractors, builders, developers, and home service professionals. Today’s homeowners are searching Instagram, TikTok, Facebook, and Pinterest before they ever call a contractor — and your social media presence is their first impression. That is why we create a complete digital strategy that transforms your social media into a powerful portfolio, credibility builder, and client generator.
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A customized roadmap designed for San Diego’s market: what to post, where to post, and how to reach homeowners who are actively searching for your services.
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We define your look, voice, and story so your business stands out from local competitors and earns trust from the first impression.
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High-quality photos, videos, and graphics that highlight your projects like a digital showroom — designed to catch attention, showcase craftsmanship, and inspire homeowners to book.
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We take care of consistent posting, captions, scheduling, and overall account management to keep your feeds active and professional while you stay focused on the job site.
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Homeowners want connection before commitment. We engage with followers, respond to comments and messages, and nurture relationships that turn likes into calls and booked projects.
